Usability Testing Research

Usability testing is testing your website with It's respective target audience to receive feedback on how well the website works and how people react to certain features.  This way the designer can see how easy their system works and they can perform certain tasks to see how easy it is do accomplish something.  The usability testing system is a very important part of making your website work when it comes to launching.  When the tasks are being gone through, they are being observed very carefully by other people usually the designers themselves who set out the tasks to be completed.  They will take notes on every single thing that is being done by the tester.  They will be filmed by a webcam to watch their reaction when it comes to opening new page and see where their eyes first latch onto.  This could be done by a heat map, red meaning a lot of attention is being paid to this side of the website and blue very little.  This is helpful as If you feel your website's more vital information is not being noticed you can find out with ease.  These can range from where their eye looks first on a new open page to a pattern in which buttons are pressed.  The designers will then record what may need improving such as a booking system for example.  If they would like something to be completed within 5 minutes and it takes the tester 10 or even more they can re-arrange things to make tasks simpler and more enjoyable to use.  These issues would be recorded at the end of the testing session.
Different people will be chosen to take part in the usability testing methods as everyone is different in how the accomplish, react and generally complete tasks.  By this I mean maybe generally gathering your type of target audience and people from slightly different ages and gender.  Maybe even perhaps where they come from as well so you get the best and maximum effect from usability testing.  The effectiveness of using humans to test on products is vital in comparison to using computers.  
The target audience for my website will be 18 until late 20s.  Since my website is based on a night club it will need to be effective for young people and how they like to accomplish tasks in the most sufficient way possible.  This counts for being simple.
After exploring how usability testing affects a wesbite's functions I feel it's important I carry out my own usability testing methods with people.